What You Need to Know About Large Format Printing

What is large format printing?

Large format printing, also called wide format printing, refers to projects that are too big for most standard commercial printing presses or consumer-grade printers. It requires specialized printing equipment that is capable of handling these larger-than-normal print dimensions. Generally speaking, any printed medium between 18” and 100” wide is considered to be large format. You also have the flexibility to print on almost anything that will fit through the carrier of the printer including vinyl cloth, glass, wood, foam board, corrugated plastic, and metal.

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What are some examples of large format printing?

Large format printing can be done in many different shapes and sizes (not to mention budgets). No matter the project, large format printing can provide you with the benefits of durability as well as a large display area allowing your message and products to be eye-catching and provide you with the visibility you need to stand out. Here are some examples of the most popular uses for LFP.

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• Banners
• Wall and Floor Graphics
• Window Stickers
• POP (Point of Purchase) and POS (Point of Sales) stands
• Trade Show Displays
• Business Signage
• Posters
• Cardboard Cutouts
• Stair Stickers
• Decals
• Store Displays

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Advantages of large format print

There are many advantages to using large format printing for your projects. One of its key benefits is helping to maintain high resolution on projects that need to be blown up in size or printed on a range of surfaces and shapes.

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We’ve compiled a list of few of its other key benefits:

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High Impact

With large size comes one key benefit - it’s hard to miss. The enlarged surface area gives you the advantage of reaching more potential customers and sharing your value with them more easily. You’ll also stand out much easier with a fun and creative graphic than you would in a sea of the thousands of emails in your user’s inbox.

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‍Durability

‍They are designed for durability. UV cured ink ensures your piece will be more durable and able to withstand elemental conditions such as rain, heat, and sunlight without incurring damage. When it comes to indoor large format pieces, such as floor or wall graphics, special accommodations will be made to ensure a longer lifespan. Think of the amount of wear a floor graphic will face as opposed to a wall graphic. In this case, the floor graphic will likely be designed with more lamination to help increase its durability.

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Versatile

With large format printing comes so much flexibility. You have a wide array of products to choose from such as banners, POP displays, and yard signs. You can print on virtually anything that will fit through the printer. Think vinyl cloth, glass, wood, foam board, corrugated plastic, metal, and more.

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Amplify Your Message

‍Visual communication adds a new layer of information for the end user to absorb. Share your message in a way that resonates with a large audience that may interpret information more effectively with visuals. Whether you are looking to create larger-than-life statements for your brand or simply share information, large format has the solution for you.

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Curious to learn more about how large format can work for you? Send us a note and we’d be happy to send samples and schedule a call for you with a specialist.

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